MJPROFIT - Is AOL For Sale To The Highest Bidder?

Is AOL For Sale To The Highest Bidder?
by: Kevin Gee

Rumors are flying on this one and several news agencies have recently reported that the search portal is in talks with several buyers. The list of interested parties includes Yahoo!, MSN, Google and Comcast.

While AOL has slowly been fading into darkness over the past few years the AOL portal remains a very popular internet destination and is a very highly-trafficked web property. It's no surprise that any one of these companies would want to funnel this traffic to their own properties, products and services.

Currently the AOL portal gets its search engine results from Google but, that could change if one of the other companies were to claim its stake on the struggling portal. Of particular interest is the fact that if MSN were to snatch the portal up it would be the perfect opportunity and break needed for MSN to launch its own (PPC) pay per click system; currently named adCenter. This would allow MSN to directly compete with the ad systems of Yahoo! and Google. Perhaps this is why the both of them are trying to snuff the MSN transaction. This should get interesting…stay tuned.

Read more about this in articles published by Reuters and CNN/Money.

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Article by Kevin Gee. Kevin and JUMP Internet Marketing are one of the most respected and recognized search engine-positioning specialists on the Internet. For more articles and advice on search engine placement, subscribe to the JUMP Internet Marketing "Search Engine News" by adding our RSS feed to your website or feed reader application http://www.jumpinternetmarketing.com/JumpInternetMarketingNews.xml. For a complimentary competitive analysis of your website, visit http://www.jumpinternetmarketing.com/FreeReport.aspx.

About The Author

Article by Kevin Gee. Kevin is a certified SEO specialist through Coastal Carolina University and has been performing SEO strategies since 1998. He is currently employed as Internet Marketing Manager at JUMP Internet Marketing.

This article was posted on December 06, 2005